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Our plan to win

Sport binds communities together and underpins many of the values we share. It teaches kids how to work together, solve problems and be gracious in defeat.

But more and more sport is being used to advertise gambling. 3 in 4 kids now think gambling is a normal part of sport

The gambling industry spends millions on advertising every year to be the backdrop of iconic sporting moments. Even if we don’t watch sport, gambling ads are played on repeat during our favourite family programs.

Gambling ads make gambling look exciting and risk-free, but gambling is addictive and harms millions of Australians. Gambling ads are often placed when and where children and teenagers will see them the most. 

Australians should be able to enjoy their favourite sports, gambling ad-free. Instead, sporting bosses exploit the trust of fans by selling sponsorship and advertising to the gambling industry, turning stadiums into gambling billboards and spruiking gambling odds to kids.

The facts are in: the more gambling ads kids see, the more likely they are to gamble. Yet a 12-year-old today has never even seen a game without gambling ads.

We stamped tobacco out of sport. Now let's tell our political leaders, sporting codes and broadcasters to #EndGamblingAds!

OUR PLAN TO WIN

Draft the dream team

DRAFT THE DREAM TEAM

Parents, sports fans, players and communities are coming together to #EndGamblingAds. We want you on our team. Are you in?
Kick Gambling out of sport

KICK GAMBLING OUT OF SPORT

We booted smoking out of sport. Now let's kick gambling out by forcing Australia's biggest sporting codes to dump gambling sponsors.
Call time on gambling ads

CALL TIME ON GAMBLING ADS

MPs know it's dangerous to normalise gambling in sport. It's time they protect Aussie kids and call time on harmful gambling ads.